Rue Cler is one of my favorite locations in Paris. It's a cobblestone, pedestrian-only street lined with quaint little shops covering all the Parisian essentials:wine, cheese, chocolate, bread -- even a bank and post office. Most Americans, including myself, first learned of rue Cler through the excellent travel articles, books, and videos of Rick Steves.
Smithsonian Magazine has published a special issue called Smithsonian Presents: Travels with Rick Steves. It's dated Summer 2010, so it should be on the shelves for several months. My photo below of the street sign along rue Cler is on page 40 of the magazine. It's a paragraph opener printed at "spot size" which means it's "very difficult to spot"; however, it's an honor nevertheless plus they pay very well. They also sent me two free issues (aka "tearsheets") which is a virtually non-existent practice in the industry anymore. They're great people to work with.
With all of the color photography in this magazine maybe Rick Steves will start printing color pictures in all of 30+ travel books (and keep some spots reserved for me since I've used his books for nearly all of my traveling in Europe).
Rue Cler in the seventh arrondissement of Paris is a popular pedestrian street.